77 ESSENTIALS

Let Benjamin Cheng and Mike Podolinsky show you the right way to master network marketing and join the ranks of successful millionaires who have made it. 77 Essentials For Your Network Marketing Success with Amega Global is required reading for business associates serious about achieving success with Amega Global in the shortest possible time.

Stay tuned for the exciting launch this August 2011 by entering your details in the sidebar form on the right.

Multi-level Marketing, or MLM, is a marketing strategy which creates a down line of distributors and a hierarchy of multiple levels of compensation. The sales force is compensated not only for their own sales but also for the sales of the people they help recruit. Firms, having a large product base, often cannot employ equivalent sales force; and believe they would be better off without the traditional approach. Hence, they implement MLM to survive competition from multi-nationals.

MLM is also known as Network Marketing because it utilizes a network of individual customers to hit other potential customers. In other words, every individual customer serves as a sales representative.

Multi-Level Marketing Vs. Pyramid Marketing

People often confuse MLM with pyramid marketing; however there is very clear distinction between the two approaches: pyramid marketing is about getting your money and then using you to recruit other distributors; MLM, on the other hand, is about moving the product through a larger network of distributors so that the business can increase sales volume.

Another difference between MLM and pyramid marketing is that Pyramid marketing requires each level to DOUBLE before a new level is created so it isn’t fair to people lower down in the levels and also unethical. MLM, however, awards a commission based upon the volume of product sold through own sales efforts as well as that of the down line organization.

Since MLM faces the risks of initiating a business that has not been tested by the customers is not recognized, people prefer to wait a coupe of years before joining. Hence, they also witness the company’s track-record and reliability.

Structure of Multi-Level Marketing

Multi-level Marketing follows a significantly different structure than Pyramid marketing: the network is divided into parts comprising of different number of people. Some parts of the network may comprise of lesser people because the initiator might not have been able to sign-up more people; however, other parts may have flourished due to a hard-working marketing genius have good resources. Hence, MLM turns out to be a fairer approach to income generation.

Growth within Multi-Level Marketing Firms

An MLM opportunity, having a wide-spread network, brings greater growth prospects as members become eager to introduce more people. Furthermore, those present higher up in the network are encouraged to share their experiences with those subordinating them. This is because improvements in the performance of new entrants and subordinates will result in higher profits for the seniors.

Hence, great income-earning opportunities can be availed out of Multi-level Marketing firms. The only key is to select one with a successful product or service; such that you would prefer for yourself.

In this second series of network marketing tips, we will look at some of the common challenges new multi level marketing distributors face when starting out. Building and managing your downline organisation is key to success in network marketing. Yet, there is a huge difference between watching the fancy business presentation and compensation plan being presented and the real world of building your organization. One of the most important skill a network marketer has to learn is the ability to handle rejection.

Network Marketing Tips: Handling Rejections

Your circle of influence, warm list, cold list, family and friends, school mates, work acquaintances, etc. These are the name lists that your upline will ask you to compile so that you can call them and invite them to your company’s business presentation or product demonstration. Else, you may even have to meet up with them yourself to do the presentation. Either way, most newbie marketers are filled with fear at the though of having to call their name list and being rejected. It’s unavoidable. Network marketing has a high level of rejection and you must to learn to take ‘No’ in your stride. That’s why it’s important that you believe in the company and product you are representing. One principle that has helped me tremendously in coping with rejection is the SW principle. Everytime someone says ‘No’ to you, just repeat this to yourself:

“Some Will, Some Won’t, So What? Someone else is Waiting”

That’s the SW principle! Don’t worry too much about what people say or how many people reject you. Just remember that the next eagle out there could be waiting for this business opportunity and they’re just waiting for someone (YOU!) to present this opportunity to them. Remember that you too joined after someone presented the business to you.

Network Marketing Tips: Persistence

Rome wasn’t built in a day. Neither will your organization be built in a day. It requires persistence and focused efforts. Make out a list of activities that you must do everyday to build your network marketing business. For example, it could be meeting new people, conducting 1 product presentation a day or 3 business presentations a week, holding events or trade shows, distributing pamphlets and so on. The key is to keep doing activities that generate sales leads or new propects to build your organization. By persisting in such activities, the SW principle will kick in and your sales will grow. So will your downlines.

Network Marketing Tips: The Next Level

As your business grows, you will need to constantly update yourself with new skills and knowledge to rise to the next level. Keep in touch with your company’s product releases, product training and the latest technology. By becoming and branding yourself as an expert, you can attract product sales and independent distributors much more easily. We will look at some of the important technologies the next level of network marketers will be using in the forthcoming network marketing tips article.

Here are some great network marketing tips to improve your skills as a network marketer. In any business or career, it is important to continually upgrade your training or improve your capabilities for greater success. Because network marketing is a people relationship business, it is doubly important to have the skills to understand, manage, train and communicate effectively with people of all ages and backgrounds. Just joining a multi level marketing company does not buy you immediate success. It requires hard work and persistence to succeed. Use the network marketing tips below to help you raise your game as a network marketer.

Network Marketing Tips: Managing Your Team

Managing and motivating your downline is a key factor in the success of your business. Your downline organization is your business asset and a large source of your network marketing income. A very famous saying in MLM circles is that your job as an upline to keep your downline’s motivation up because as they will be down all the time, that’s why they’re called downlines! Keep lines of communication constantly open with the ones who are doing the business. Spot the eagle in your organization that are willing to work hard and have a strong desire to succeed. Focus all your attention on the 1 or 2 eagles in your organization who are determined to make the business work and train or groom them to succeed. These eagles will eventually take over the training and motivation of their own organization and their line will continue to grow. You can then start to focus on new, upcoming eagles and repeat the grooming. By building your team leaders one at a time, you are laying a strong foundation for a stable and profitable network marketing organization.

Network Marketing Tips: Everyone is Unique

Everyone who joins the business wants to succeed but as a network marketer, you must understand that everyone is unique and the training methods have to be appropriate for that person. Learn to identify your downlines’ character traits, personality, talents and weaknesses and tailor the training program for them individually. Not everyone will be an eagle but everyone can contribute to the success of your network marketing business. Helping others to be successful is a great joy and one of the cornerstones of the network marketing industry.

Network Marketing Tips: Up Next

This is the first article in our series of multi level marketing tips. In the next article on network marketing tips, I will cover rejection handling and persistence in the business.